obqo connects coaching, interventions, career tracking and reporting in one platform — so institutions act on signals, not on spreadsheets.
Built with the University of Amsterdam
The challenge
Most institutions run coaching, career tracking and student communication in separate systems. The data is there, but it isn't connected.
Students who disengage are noticed too late. Interventions are reactive instead of preventive. Reports are assembled by hand. And outcomes are hard to evidence.
This isn't a technical problem. It's a coordination problem.
The platform
obqo brings student data, coaching workflows, career tracking and reporting together in one connected system. Coaches see who needs attention. Coordinators see what's working. Leadership sees the impact.
obqo combines session frequency, event attendance and flow progress into early warnings. Coaches get alerted before a student disengages.
Structured flows for intake, reflection, and coaching — triggered automatically or started manually. Every intervention is documented.
Follow each student's full journey — from intake to placement. Coaching sessions, events, applications and outcomes in one view.
Generate accreditation reports with real data. Placement rates, engagement scores and coaching outcomes — structured and verifiable.
Turn every coaching conversation into clear notes, actions, and follow-up — without adding admin work. AI-assisted note-taking transcribes and summarizes sessions. Coaches always review before saving.
Never miss a career milestone. When alumni change jobs, obqo helps coaches act on the moment — with AI-drafted congratulations and one-click outreach.
In practice
Coaches configure it themselves. Productive within days, ready for accreditation cycles.
Coaching overview
189
Students
71%
Coverage
126
Sessions
Sessions per week · 6 weeks
Student journey
Intake
Coaching
Active
Applying
Placed
Placement analysis
MBA-GM-FT
82%
MBA-AIDA-PT
75%
MIF-GEN-FT
64%
MIF-FIN-PT
35%
Placement rate by cohort
Built for the moments that matter
Record coaching conversations with one click. obqo transcribes the audio, generates a structured summary with action items and follow-up suggestions, then presents it to the coach for review. Audio is automatically deleted after transcription — only the reviewed notes are kept.
When an alumnus starts a new role, obqo detects the change and drafts a personalized congratulations email. The coach reviews, edits if needed, and sends with one click. No LinkedIn scraping — powered by alumni self-reporting and coach observations.
Why obqo
Not a generic CRM retrofitted for education. Designed for coaching, guidance and career outcomes.
Structured onboarding, no IT project. Coaches get to work on day one.
obqo complements your SIS, LMS and institutional CRM. It does not replace them.
All data in Frankfurt. No US data transfers. No delegated access to mail or calendar. Documented subprocessors.
Every session, flow and career outcome feeds reports that accreditation committees expect.
Built in partnership with the University of Amsterdam. Tested in real programmes.
Who it's for
Real-time insight into student progress and outcomes per cohort. Accreditation data without manual compilation.
See every morning which students need attention — and act immediately. Nothing slips through the cracks.
Track career trajectories from first orientation to accepted offer. Prove impact when it matters.
EU-hosted in Frankfurt, SURFconext SSO, open architecture. No inbox scanning, no calendar integration.
Outcome
Week 1
A student misses two events in a row. obqo flags it to the coach.
Week 2
The coach schedules a session. Together they draft a plan.
Week 3
obqo assigns a career flow. The student starts applying.
Week 8
The student begins an internship at a leading firm.
Without a connected system this student would have stayed invisible until it was too late.
“We had the data, but no way to act on it systematically. obqo gave us a daily view of which students needed attention — for the first time.”
— Programme coordinator, Amsterdam Business School
“Onboarding took four days. No IT tickets, no consultants. Our coaches worked in the system from day one.”
— Head of Career Services
Integration
obqo doesn't replace your SIS, LMS or institutional CRM. It adds the operational layer those systems are missing: the translation of data into guidance, interventions and measurable outcomes.
Frequently asked
In a short call we walk through your current process and show what coordinated student success looks like in practice.
Book a callOr email us: info@obqo.co
obqo is built in Amsterdam by Van Moose, in partnership with the University of Amsterdam.